Interview with our affiliate director at 7StarsPartners

Women in gaming: Why acquisition strategies don't need to be gender specific

As part of our International Women's Day series, Mary Ivanova, affiliate director at 7StarsPartners, explores whether it’s possible to design promotional campaigns for women and why hiring more women will benefit your business

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Looking at the world of igaming, it isn’t hard to find an impressive range of accomplished, strong and talented women. From C-suite executives to entry-level graduates, our industry is increasingly led by women. That’s a fantastic thing for everyone involved – male or female. In this industry and beyond, when women are given greater opportunities,… Read more